Why Chartsy Sends a Weekly Report Instead of Another Dashboard

Every analytics tool assumes you'll log in. Most weeks, you don't - not because the numbers stopped mattering, but because opening yet another dashboard isn't the first thing on your list. Chartsy's Weekly Email Report works the other way around: instead of waiting for you to come find your numbers, it comes to you.

What Is the Weekly Email Report?

The Weekly Email Report is an automated summary of your key SaaS metrics - subscribers, MRR, churn, plan performance, and geographic distribution - delivered to your inbox at the end of each week without any manual work. It's enabled automatically the moment your Stripe or Paddle account is connected and syncing. There's nothing to schedule, configure, or trigger - it just arrives.

In practice: a report you have to remember to check has the same adoption problem as a dashboard you have to remember to open. A report that lands in your inbox on its own removes that dependency entirely.

What's Actually in the Report

Section	What It Covers
Weekly Overview	Total active subscribers and the change from the prior week, MRR, weekly net amount, new subscribers, churned customers and churn rate, and refunds as a percentage of revenue
Plan Performance Table	Total subscribers, new subscribers, trial users, and churned customers for each of your pricing plans, side by side
Customer Churn Chart	Which plans lost customers during the week
Geographic Distribution	A chart of your active customers by country

Every number is calculated from your actual Stripe or Paddle invoice and subscription data - the same source Chartsy uses for your dashboards - so the report is always accurate, not an estimate.

Plan-Level Visibility, Not Just Totals

Aggregate metrics tell you what happened. Plan-level data tells you where it happened. The Plan Performance Table answers questions like "which plan had the most churn this week?" or "are new customers choosing the plan I expect them to?" - without requiring you to build a custom report or run a query. It's there every week automatically, sitting right below the overview.

Churn and Geography at a Glance

The Customer Churn Chart shows which plans lost customers during the week, and the Geographic Distribution chart shows where your active customers are located by country. Both update automatically based on that week's data.

For churn monitoring, seeing which specific plan lost a customer is often the signal that prompts an investigation - and having it arrive automatically in your inbox means you catch it sooner rather than weeks later. For founders building internationally, the geographic chart gives a recurring snapshot of where the customer base sits without a custom query.

Why a Weekly Cadence, Specifically

Daily is too granular for trend-spotting; monthly is too slow to act on. A single day's numbers bounce around too much to mean anything on their own - one refund or one lucky signup can swing a daily view. A month is long enough that by the time a problem shows up in a monthly report, several weeks of opportunity to fix it are already gone. A week is short enough to catch a real shift early and long enough to smooth out daily noise.

It doesn't compete with same-day urgency. Same-day issues like a failed payment are better caught by Chartsy's Daily Briefing inside the chatbot. The weekly report is built for the slower-moving question - "is the business trending the right direction" - not the urgent, same-day one.

Get Your First Weekly Report

The Weekly Email Report is sent automatically to any Chartsy account with a connected Stripe or Paddle account - there's nothing separate to schedule. Delivery settings, including requests to send it to more than one recipient, can be managed from your account settings or by reaching out to support@chartsy.app.

Connect your account and get your first weekly report →

Frequently Asked Questions About the Weekly Email Report

When does the Weekly Email Report get sent? At the end of each week, summarizing the prior week of your connected Stripe or Paddle activity.

Do I need to set anything up to receive it? No - it's enabled automatically once your Stripe or Paddle account is connected and syncing. There's no separate report to schedule or configure.

How is this different from the Daily Briefing? The Daily Briefing is a same-day summary inside Chartsy's chatbot, built to catch issues like failed payments while they're still cheap to fix. The Weekly Email Report is an email built for a slower question - whether the business is trending the right direction over a full week - and includes the plan-level and geographic detail the daily briefing doesn't cover.

Does the weekly report include personal customer data? No - it reports aggregate metrics (totals, rates, and per-plan breakdowns), which is also why it works the same way for accounts running in GDPR-Mode.

Can I still check my numbers in the dashboard if I get the weekly email? Yes - the weekly report is meant to reduce how often you need to log in to stay informed, not replace the dashboard. Any number in the report can be explored further by asking ChartsyAI a follow-up question directly in your account.